08 Jan Why you should start online dating business in 2014
I am happy to welcome you back to SkaDate Dating Software blog in the new year! As 2014 rolls in, most of us self-reflect on the last year, and resolute to try something new, introduce some life changes, and finally start that coveted own business thing. If you are the sort of person who aspires to launch an online enterprise this year, this post is absolutely for you.
Advances in technology are still driving online industry growth. Nowadays consumers value their time as never before, striving to multitask and multiprocess. Fast, cheap, and easily accessible Internet, as well as the increasing popularity of mobile devices, all make this possible. People prefer to solve problems by clicking or logging-in somewhere, rather than physically visiting, searching, and evaluating places. Tech advancements made founding and managing online business’ affordable for everyone. Additionally, it obviously requires much less investments and stress than in an offline environment.
Why Online Dating Business?
Just look at the numbers. According to IBISWorld, there is a 2.8% annual revenue increase projected for online dating this year. And that is a lot for a multi-billion-dollar industry. In another news, 2016 will see 18.285 people employed in the dating and matchmaking field.
Huffington Post’s investigation shows that internet dating has not been at all affected by the economic crisis, and the pressure it places on consumer pockets. Search for love can’t be stopped by any kinds of recession. In short – dating is here to stay no matter what.
What’s in the Future?
Just a couple of years ago there were doubts about the future of dating industry, what with the growth of social media. But as we see now, these fears turned out to be unsubstantiated, as social media actually played the role of a locomotive, powering the evolution of online dating businesses by adapting best features and practices, while streamlining the general process.
Another reason why social networking did not become a substitute for outright online matchmaking is the difference in underlying concepts. While one party might look for a partner, another is not necessarily even interested in new relationships. On the other hand, everyone on a dating site is always aware of the main purpose new people join in the fun.
The Potential for Success
Look back at 2013 and think of mobile devices introduced, or suffocating talks about Google Glass. Now imagine the combination of these things and online dating. Theoretically, this all makes online dating simpler, more tangible, and enjoyable. Sounds fantastic, doesn’t it?
The market of online dating business, obviously, is still on the rise. There are giant websites functioning successfully for a long time, and yet space is aplenty for more new startups. Unlike in other industries, there’s no need to compete all across the board – just choose a unique online dating niche, get SkaDate Dating Script to power your idea, and get cranking welcoming specific audiences and using new opportunities.