iDate conference was held in Miami FL, on January 28-29.
SkaDate was invited to be a speaker. iDate is the biggest online dating industry conference in the USA, and probably in the world. Very few or our direct prospects attend it every year but it makes sense for us to attend because we face some of our customers and existing and potential partners like Honesty Online, Iovation, Flashcoms, and others.
General conclusion drawn from this 2 day event (including pre- and after-parties) is that online dating industry is currently at a crossroads deciding where to go and what to be. Andrey Malygin from DatingAdNetwork highlights some aspects of that. That’s good news for startups since there’s no better time to try out new ideas and innovate with next-to-zero costs. Consumer spending rates in the current economy contribute to the urge to change.
I’ve spoken about small business approach to starting a dating site and provided some statistics and insight from the existing SkaDate dating software customers.