More and more people are thinking about starting their own online dating business, but they don’t know the first steps to take. Well, the first and the most important step is to choose a qualified and reliable dating software. SkaDate Dating Software is an optimal choice since it allows you to get a full-package  at a one time fee, including free installation and free support forum. New version, released in the beginning of spring 2013 is remarkable for its optimized performance and increased spam control as well as for huge variety of new features, so it’s hard to find better solution for your startup.

When you already have a SkaDate Dating Software package in your pocket, it’s time to learn the SEO and promotion methods very precisely. Check our blog archive for promotion tips, all the information is highly focused on dating industry and presented in a simple and understandable way.

Then, you need to define your dating niche, because the general dating industry is already occupied by big players hard to compete with. You still have some options to come into play: as people often do, you may choose one of the most popular dating niche segments, such as religious, dancing, singing, outdoor, sugar daddy or any other. Since audiences are familiar with these niches quite well but competition is still low, it’s easy to take a leading search position in search engine by means of using relevant keywords in the content and meta tags of your website. How fast you will beat your competitors depends on your creativity and flexibility.

However, you may turn on your originality on the earlier stages and instead of choosing a well-known dating segment, you can introduce something drastically new like the founder of Cupidtino, the first dating site inspired by Apple production, did. The idea came to Mel Sampat, whose girlfriend was jealous of his Iphone. She was upset, because he payed too much attention to his gadget and didn’t speak to her about their relationships. When they broke up, Mel realized that he would rather date someone who shares his passion to Apple stuff. He believes that Apple fans have a lot of common personality traits. That is how this idea came to Mel Sampat’s mind and the website devoted to Apple fans was created.

I don’t call you to copy this concept since it will no longer be original, but I hope you got the idea. Look around and probably you will discover something even more fascinating. The advantage of such approach is in its uniqueness and the absence of competitors in your niche segment and a good chance for your website to become a newsmaker for mass media. Though you still need to put your effort into promotion like any other business initiator, the more original your idea is the higher your chances to gain success. Wish you inspiration and good luck with SkaDate Dating Software.