A few weeks ago SkaDate Dating Software team asked me to share a few Search Engine Optimization (SEO) tips with our clients and other readers of this blog. It seems that the addition of automated SEO functions in the acclaimed SkaDate 9 solution significantly raised the interest in the subject. Well, good, because SEO plays a very important role in a highly competitive industry such as online dating.
In a gist, any SEO strategy has only one goal – to rank your site for competitive keywords better than the competition, thus driving target traffic back home. Let’s see how we can do that.
Obviously, the very first thing you are after are the right keywords. Those should reflect your site’s main direction (say, military singles), and at the same time tie in nicely with the general concept of the business, which in our case is online dating. Now juggle them up a bit and you can end up with a dozen top keywords best suited for your particular area.